Do you have a clear understanding of what you do and who you do it for?
You know that frustrated feeling when your favorite jeans don’t fit quite right anymore? That’s exactly how many of us feel about our businesses as we grow. We’ve changed, but our business hasn’t kept up.
I recently had a huge “aha” moment that reminded me the business clarity journey is never over.
IThis aha moment gave me greater insight into the problem I solve, who I solve it for, how I can help them solve it. And gained an even greater understanding of why I love to coach women through their business clarity journey.
Want to know if you’re clear about your business? Try this: Can you explain what problem you solve in one sentence? If you need several paragraphs, you’re not quite there yet. And that’s okay! Clarity comes from taking action, not just thinking about it.
Here’s a simple exercise that helped me
Make two lists.
- Write down the clients you absolutely loved working with
- List the ones that… well, weren’t such a great fit
Look for patterns. What did your favorite clients have in common? This helped me realize I work best with established business owners who need help with their next big change, not complete beginners.
Sometimes the hardest part is accepting that the clients who got you here might not be the ones to take you forward. That’s normal – it means you’re growing!
The fun part? Once you’re clear on who you help and what problem you solve, you get to figure out HOW to help them. This is where creativity comes in. Try different approaches. Some will work better than others, and that’s how you learn.
Have you felt like your business
is off and not sure why?
Maybe you are not showing
up as YOU in your business.
Take the Business Personality Quiz & Find Out!
Want to hear more about this journey and get practical tips you can use right away? Listen to the full podcast episode. I share a few hints about my recent breakthrough and how it might help you too.
Remember:
Getting clear about your business isn’t a one-time thing. It’s a journey that keeps evolving as you grow. And sometimes, you need help along the way.Ā
Your Turn:
- How confident are you about sharing about the problem you solve?
- Do you know the type of person you can help best?
- As you get clearer in your business do you find you have more confidence to take bigger steps in your business journey?
Join me in the next episode, as we talk about the 4th phase in the business clarity journey. It’s a step that is part of my business clarity journey that has me excited!
Resources:
- Read the Transcript: Click Here
- Episode: What Does the Business Clarity Journey Look Like?
- Episode: Do You Need to Know the Why Behind Your Business?
Let’s Connect:
- Instagram: https://Instagram.com/martagoertzen
- Facebook: https://Facebook.com/selahstudiosco
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Are you ready to start your own business clarity journey? Iād be honored to help:
*** BUSINESS CLARITY COACHING: If you are in transition in your business or if you are feeling stuck and unsure what your next best step is, Business Clarity Coaching can help. Together we look at your options and create an action plan to help you get unstuck and moving forward again. ā https://SelahStudios.co/business-clarity-coaching
*** SELAH SOCIETY MASTERMIND: For when you are ready to take action on the clarity you have found in your business. It’s time to refine your clarity, take bold action, and do it all with the support of a Gentle Business Coach and an incredible community of women who are on the same path. ā https://SelahStudios.co/mastermind
Marta Goertzen is a Gentle Business Coach and founder of Selah Studios, host of the Doing Business Gently podcast. She helps Christian women entrepreneurs over 50 rediscover who they’ve become, realign their business to match, and fall in love with their work again, gently, at their pace, without starting over. As an avid photographer and lover of the outdoors, she daily explores the trails and beaches of the South Central Oregon Coast with her dog Mochi in tow. Take the free Business Alignment Audit as your gentle first step, a way to pause, get honest, and see clearly where you and your business are right now: https://SelahStudios.co/alignmentaudit