Do you ever find yourself asking and wondering, “Do I need to know the ‘why’ behind my business in order to have a successful business?”
If so, you’re not alone.
Do you need to know? I’m gonna give you my super definitive absolute answer, possibly. Maybe.
And the reason I’m saying that is that I think there’s 2 stages of business. There is the scrappy-get-started-because-I have-to-stage a business.
The “Scrappy Get Started,” Stage
Here, we often know why we are starting the business.
- Lost a job
- Following a dream
- Need to quit a job and don’t want to jump into another one
- Want to contribute to family finances
- Need the freedom of working from home
So these are a few of the reasons we started our businesses.
The “I’m Changing and Ready For More,” Stage
Here we’ve moved on from getting scrappy and need to stage into something more. You are ready to dream bigger, do more, and step into a calling that is greater than you imagined.
Now you are ready to:
- Understand your strengths and skills and how they can make a greater impact
- The reason ‘why’ you do what you do
- Who you are called to serve, and how
- You are ready to step into the calling on your heart
This kind of why is a much deeper journey and can take you to unexpected places.
You are now at a point where things are changing.
Your skill set has grown.
Your interest may have changed.
Your interest may have evolved, and it’s time your business changed too.
Now you’re ready to understand the deeper why. Your why takes on a whole other level of meaning.
How do you get to know your deeper why?
- Get okay with your business timeline. You are exactly where you are supposed to be.
- Take action on what you know, learn more.
- Seek advice and wise counsel.
- Ask questions and keep asking until you find the answers that you are looking for
So do you need to know the why behind your business? It depends on what stage you’re in your business.
When you’re first starting out and you need to be scrappy, and you’re just doing what you need to do to get it started, I don’t think the why is nearly as important. When your business is ready to grow, when you and your business are ready to evolve, when you’re ready to step up further into your calling, then I think the why becomes very important. And now the why means more.
The business clarity journey is one that gets revealed layer by layer. And I think your ‘why’ is the same. You uncover it, and discover it as you journey through your business, as you take action, as you do things that you never thought you could do before.
Do you know the ‘why’ behind why you started your business? Do you know the ‘why’ behind the work you do today?
- Read the Transcript Here: Click here to read
- Business Clarity Breakthrough Coaching Program: https://SelahStudios.co/breakthrough
Are you ready to find clarity for your business and website? I’d love to help:
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>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business — https://SelahStudios.co/breakthrough
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you looking for support on your business clarity journey and want to support others in return. — https://SelahStudios.co/mastermind
Marta Goertzen is an entrepreneur, writer, WordPress Website developer, and nature photographer. She daily explores the trails and beaches of the South Central Oregon Coast with her dogs Oliver & Mochi. You can follow along on their adventures on Instagram. Marta also fully believes that change starts with gratitude and that gratitude can change everything. Find out how with the “Grateful Friday 7-Days of Gratitude Starter Kit”