Let’s Talk About the Importance of Selecting the Right Partners and Influencers for Your Business
How are you navigating all the information and opinions that come at you every day? Do you ever feel overwhelmed by the sheer volume of emails and social media posts vying for your attention, especially right now during the height of the 2023 Q4 selling season?
In today’s episode, we are taking a look at the different partners and influences we allow into our business, and how important it is to choose the right ones.

Coaches, teachers, mentors, and influencers can all have an impact on your business and personal life. In fact, in a very real sense, they become partners in your business. So it is essential that you be intentional about who you allow into your business world.
Today, I’m sharing some of my own experiences and the struggles that I’ve faced in allowing too many voices to partner with me in my business and the loss of confidence and identity that came as a result.
What are 3 criteria you need consider as you evaluate potential partners in your business?
Here are 3 to keep in mind:
- Do they have a business you even like?
- What about their core values and belief systems?
- Do they have a business style that grabs your attention or does it stress you out?
I’m also issuing a challenge to start calming the noise coming at you from email and your social media feed. Listen in to hear and accept the challenge. (Don’t worry the episode will not self-destruct in 10-seconds after you listen in ;)!)

Join me as we define what a partner is and why we need to create our own decision filter to make sure we are letting in the right influence and opinions into our businesses.
*******
Resources Mentioned:
- Prefer reading a transcript? Great! You can do that here: Episode 28 Transcript
*******
Let’s Connect:
- Instagram: https://instagram.com/selahstudios.co
- Facebook: https://Facebook.com/selahstudiosco
*******
Are you ready to find clarity for your business and website? I’d love to help:
>> ARE YOU TRYING TO BE SOMEONE YOUR NOT IN YOUR BUSINESS?: We all do it. We try to fit the expectations and advice of others. Ready to stop doing that?? Take the Business Personality Quiz and take an important first step to discovering (or remembering) who YOU are in your business. Take the quiz at https://SelahStudios.co/bp-quiz
>> BUSINESS CLARITY COACHING: Have you lost your confidence in who you are as a business owner? Have you lost sight of your business dreams and goals? Let’s get you back on track with personalized coaching support and tools Business — https://SelahStudios.co/reset
>> SELAH SOCIETY MASTERMIND: Do you often feel that running your online business often is a lonely adventure? That’s probably not what you imagined when you started your business. Well, I’ve got good news for you, it doesn’t have to be. And it shouldn’t. The Selah Society Mastermind is for you if you looking for support on your business clarity journey and want to support others in return. — https://SelahStudios.co/mastermind
Marta Goertzen is a Gentle Business Coach and founder of Selah Studios, host of the Doing Business Gently podcast. She helps Christian women entrepreneurs over 50 rediscover who they’ve become, realign their business to match, and fall in love with their work again, gently, at their pace, without starting over. As an avid photographer and lover of the outdoors, she daily explores the trails and beaches of the South Central Oregon Coast with her dog Mochi in tow. Take the free Business Alignment Audit as your gentle first step, a way to pause, get honest, and see clearly where you and your business are right now: https://SelahStudios.co/alignmentaudit