You've outgrown the business you built.
That's not failure. That's growth.

Let's figure out what's next.

Gentle, faith-rooted business coaching for Christian women over 50 who are ready to realign, without starting over.

Learn to Work from Rest

Find Business Alignment

Love Your Business Again.

Does any of this sound familiar?

  • “I’ve been getting ready to get ready to get ready.”
  • “I know I have a timeline.”
  • “I’m barely getting one foot in front of the other.”
  • “I’m not even in touch with what’s working.”

(By the way... if you nodded your head at any of these, you're in the right place.)

That restlessness you feel?
That’s not burnout. That’s growth.

Burnout is rarely the issue.
Misalignment often is.

Not sure what's working in your business?
Start here.

The free Business Alignment Audit helps you see clearly what’s working, what’s no longer aligned, and where to focus first. No overwhelm. Just a gentle starting point.

Business Alignment Audit

Let's build your gentle business together

It's time to learn how to slow down long enough to hear your own voice, so you can confidently make decisions that fit your season, energy, faith, and personality. AND you don’t have to figure it out alone.

Gentle Business Mastermind

A small, safe space for women over 50 with established businesses who are ready to realign, with community, conversation, coaching, accountability, and room to breathe.

Selah Strategy Sessions

Private one-on-one business coaching for women to cut through the noise and confusion to help you find your next sustainable and aligned step.

Doing Business Gently Podcast

For Christian women over 50 who are building a business alongside the real demands of midlife, like caregiving, health challenges, and big life transitions

Website Coaching & Design

Your website is an important business asset. It needs to sound like you, help you meet your business goals, and fit into your marketing plan. Does your website do that? 

Shelby DellaRosa

"On a call with a prospective client, I just had a crystal-clear certainty about who my ideal client is and is not. I am certain that I’d never have gotten to that moment of clarity without all the work that Marta and I did together."

-Shelby DellaRosa, ShelbyDellaRosa.com

Your Gentle Business Guide

I’m Marta Goertzen, Gentle Business Coach at Selah Studios. I help Christian women over 50 redesign the business they’ve outgrown.

I create safe, supportive spaces for thoughtful, introverted women to pause, reflect, and rebuild, without pressure, pushy tactics, or toxic hustle.

If you are ready to pause, realign, and rebuild into a business that fits who you are now, without burning it all down, you are in the right place.

Marta Goertzen Gentle Business Coach for Christian Women Over 50 of Selah Studios sitting outside with 2 dogs on her lap

You don’t need more advice. You need to hear yourself again.

What clarity feels like:

  • You feel clear about your direction, without second-guessing every decision.
  • Your work reflects who you are now, not who you were five years ago.
  • You’re excited about your business again. Not just willing to keep going, genuinely excited.
  • And you got there without burning it all down and starting over.

You don’t need a new business.
You need a realigned one.

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Kim Steadman on business coaching for women

"After my first two weeks in the gentle business community, and two calls I've made my first coaching package sale. All it took was a mindset shift to do what is bold for me, not bold for someone else.

A simple tweak to my mindset and a call to action on an email to my list. What resulted was someone purchasing a coaching package with me."

-Kim Steadman, KimSteadman.com

If something here felt like coming home to yourself...

You’re in the right place. A gentle business is not a quiet business.
It’s one built from who you actually are, at a pace that actually works.

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